Oct 22 2009

Find remote workers for your business

I’ve used services like oDesk before to quickly obtain relatively cheap, remote workers. With oDesk you can actually see your remote workers PC monitors (screenshots) in near real-time.

oDesk Service

oDesk Service

Oct 20 2009

Track your customer’s location (and much more)

Zoho CRM is a free Customer Relationship Management tool that can assist your business in better understanding its customers.

Zoho CRM

Zoho CRM

Oct 18 2009

Your location on the internet

Key factors to consider when purchasing a domain name for your business:

    A Domain Name is a unique name for your web site.
    Choosing a hosting solution should include domain name registration.
    Your domain name should be easy to remember and easy to type.

You want domain names that have the following characteristics:

    Meaningful
    Clear
    Exposure
Oct 15 2009

Location Decision Factors

When considering the physical location of your business I’ve learned from past mistakes and now consider these factors:

    visibility
    lighting
    the wrong kind of traffic
    restrictive leases
    how much retail space
    how much storage space
    size of offices required

Business.gov lists the following factors as the most critical when determining the location of your physical business:

    Ease of Access
    Proximity to Your Competitors
    Zoning and Signage

When thinking about a home based business there are some watchouts and restrictions to consider. Read more.

Without the answers to these basic questions, it will be hard to find the perfect location for generating the maximum amount of profit for your retail or home based business.

Oct 03 2009

Does Location Matter on the Internet?

Yes.  It is important to understand the physical location where your visitiors are coming from.  There are tools available that give online businesses the ability to determine the geographic location of their Web visitors.  One of the most popular is Google Analytics (which is free!).  These tools allow you to detect and prevent fraud, ensure regulatory compliance, manage digital content rights distribution, and localize ads and web content.  The more one can understand about their customer the better off they are.

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